Binance Accelerator Program - Brand Partnerships

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. Binance is trusted by more than 320 million people in 100+ countries for its industry-leading security, transparency, trading engine speed, protections for investors, and unmatched portfolio of digital asset products and offerings from trading and finance to education, research, social good, payments, institutional services, and Web3 features. Binance is devoted to building an inclusive crypto ecosystem to increase the freedom of money and financial access for people around the world with crypto as the fundamental means.   About Binance Accelerator Program Binance Accelerator Program (BAP) is a 3-6 month internship program designed for Early Career talent to have firsthand experience in the rapidly expanding digital assets space. You will be given the opportunity to develop your skills at Binance and understand what it’s like to work at the world's leading blockchain ecosystem. As part of your internship in the BAP, there will also be opportunities for networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about the BAP Program HERE.   Who may apply Current university students and recent graduates. *Terms of employment / engagement shall be subject to contract and local applicable laws

Responsibilities: Identify and evaluate partners who share our vision Negotiate brand partnerships to achieve business goals Build and execute partnership strategies and activation plans Work with cross-functional teams (brand, comms, insights, design, content, data, product, social media, legal) to plan annual strategy (goals, budget, channels, product-market fit) Use data to set goals and measure campaign performance (short-term and long-term) Manage global budgets and improve ROI Share market insights and industry knowledge Support regional and local teams to improve marketing execution Lead complex projects from start to finish Be proactive, resourceful, and action-driven Requirements: Experience in brand, marketing, and campaign/event execution Strong project management, strategy, relationship-building, and storytelling skills Experience working with global partners, internal teams, and agencies Strong understanding of brand positioning and partnership value Creative and data-driven mindset Clear and concise communication skills Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders Experience or strong understanding of crypto/Web3 (NFTs, fan tokens) is a plus Comfortable working in a fast-paced environment High curiosity and willingness to learn