Head of Asia – Executive Leadership
About This Role
As the Head of Asia, you will spearhead Rally's product, growth, and ecosystem strategy throughout the region. This executive leadership position involves building strategic partnerships, localizing our innovative AI-powered decentralized marketing protocol, and assembling a top-tier regional team, with an initial focus on South Korea and China.
What You'll Be Doing
Develop and execute Rally’s strategic plan for Asia, aligning local growth initiatives with global company objectives.
Build and lead market entry and go-to-market strategies for South Korea and China, including product localization, compliance, and community development.
Establish strategic partnerships with crypto projects, influencer networks, creator communities, and marketing agencies to drive protocol adoption.
Work closely with the GenLayer ecosystem and Rally’s Alpha partners to expand usage of the Rally protocol among top-tier projects in the region.
Collaborate with product, engineering, and marketing teams to tailor Rally’s platform for local creator behavior, content platforms, and campaign dynamics.
Represent Rally at industry events, conferences, and media opportunities, positioning the company as the leading decentralized marketing infrastructure in Asia.
Recruit and lead a regional team of growth, partnerships, and community professionals.
What We're Looking For
5+ years of leadership experience in crypto or AI startups, ideally in product, growth, or business development roles.
Deep understanding of social media, influencer marketing, and decentralized ecosystems.
Proven track record scaling blockchain or AI products across Asian markets, particularly South Korea and China.
Strong network of partners across communities, projects, and creator ecosystems.
Excellent communication skills in English.
Entrepreneurial mindset, comfortable operating autonomously in a fast-moving, early-stage environment.
Bonus Points
Proficiency in Korean or Mandarin.
Why Join Us
Be part of a venture-backed project at the intersection of AI and blockchain, redefining how growth happens online.
Total rewards package including competitive salary, equity package, and benefits.
Flexible and fully remote work environment.
Shape and lead Rally’s expansion across the most vibrant crypto markets in the world.
Collaborate with world-class founders, engineers, and ecosystem partners.
Opportunity to build the regional strategy for a VC-backed startup at the frontier of AI and blockchain.
Professional development and growth opportunities.
About Rally.fun
Rally.fun is at the forefront of building the next generation of decentralized social platforms, empowering creators and communities through innovative Web3 technologies. We're developing a robust ecosystem that leverages blockchain to redefine ownership, engagement, and value distribution in the digital space. Our vision is to create a more equitable internet where everyone has a stake in the platforms they help build and grow, fostering truly community-owned and governed online experiences. We cultivate a dynamic and collaborative culture, driven by a passion for open-source principles and the transformative potential of crypto. Our team thrives on challenging the status quo, embracing agile development, and fostering an environment where bold ideas are encouraged and celebrated. We believe in transparency, continuous learning, and providing our team members with the autonomy to make a significant impact on our decentralized future. Join Rally.fun and become a pivotal part of a team pushing the boundaries of Web3. You'll contribute to groundbreaking projects that directly empower users, shape the future of decentralized social interaction, and leave a lasting legacy in the blockchain space. If you're a talented individual eager to build meaningful dApps and are excited about the global impact of decentralized technology, with a preference for remote work from Seoul or Beijing, we invite you to help us build a more decentralized and creator-centric world.
Ready to Apply?
To submit your application for this position, please visit Rally.fun's official website and follow their application process.