Head of Marketing
Head of Marketing
Responsibilities
- Develop and execute Celestia's global marketing strategy across brand, product, and growth.
- Own both strategy and execution - from crafting creative campaigns to writing blog posts, social content, and website copy yourself.
- Drive ecosystem awareness and developer adoption through targeted campaigns, content, and community engagement.
- Build institutional credibility through thought leadership, strategic positioning, and tailored messaging for enterprise and financial services audiences.
- Own product marketing - translating Celestia's technical value proposition into clear, compelling narratives for different stakeholder groups.
- Lead growth marketing initiatives including performance marketing, partnerships, events strategy, and digital channels to expand reach and engagement.
- Write high-quality content across formats: blog posts, tweets, email campaigns, landing pages, and more. Strong writing skills are essential.
- Coordinate with external partners (e.g., design agencies) to execute website updates, creative assets, and campaign materials while maintaining creative direction and quality control.
- Develop and manage conference and events strategy to maximize Celestia's visibility and engagement with key audiences.
- Collaborate closely with BD, engineering, and ecosystem teams to align marketing efforts with business priorities and technical roadmap.
- Track marketing performance, optimize campaigns, and report on key metrics tied to ecosystem growth and business objectives.
Who You Are
- 5+ years of marketing experience with a strong track record of both strategic thinking and hands-on execution.
- Exceptional marketing taste and creativity - you know what great marketing looks like and can develop innovative strategies and campaigns.
- Outstanding written communication skills - you can write compelling, clear content for diverse audiences (blog posts, social media, product messaging, etc.).
- Demonstrated success building and executing marketing strategies that drive measurable growth (awareness, adoption, engagement).
- Strong storytelling and positioning skills - you can take complex technical concepts and make them accessible and compelling.
- Experience across multiple marketing disciplines: brand, product marketing, growth/performance marketing, content, and events.
- Hands-on executor who thrives in a lean environment - you're comfortable working independently and doing both the thinking and the doing.
- Comfortable working in a fast-paced, dynamic startup environment with limited resources and high ambiguity.
- Self-starter who can build from the ground up - strategy, execution, creative direction, and processes.
- Crypto/web3 experience is a plus but not required - we value great marketing talent regardless of industry background.
- You're energized by the opportunity to rebuild and define what great marketing looks like at Celestia.
Perks
- Flexible and remote work environment with multiple onsites each year
- Competitive salary and meaningful long-term compensation package
- Stipends for home office, coworking space, professional and personal growth
- 4 weeks annual vacation
- Being part of a collaborative, supportive team with opportunities for mentorship and professional growth
- 401k and healthcare coverage for US team members
About Celestia Labs
Celestia Labs is at the forefront of the modular blockchain revolution, building the foundational technology for a scalable and sovereign digital future. We are the creators of Celestia, the first modular data availability network, designed to unlock unprecedented scalability and flexibility for Web3. Our mission is to empower developers to launch their own sovereign blockchains with minimal overhead, paving the way for a more diverse and resilient decentralized ecosystem. We believe that modularity is key to overcoming the limitations of monolithic blockchains, enabling true mass adoption of crypto. Our culture is driven by innovation, deep technical expertise, and a passion for open-source development. As a fully remote and globally distributed team, we foster an environment of collaboration, intellectual curiosity, and continuous learning. We value autonomy, ownership, and a commitment to pushing the boundaries of what's possible in the blockchain space. At Celestia Labs, your contributions directly impact the core infrastructure of Web3, working alongside some of the brightest minds in distributed systems and cryptography. Join Celestia Labs to contribute to a paradigm shift in blockchain architecture. This is a unique opportunity to shape the future of decentralized applications and infrastructure, working on cutting-edge data availability, consensus mechanisms, and rollup technologies. If you're a talented engineer, researcher, or builder passionate about modular blockchain, Web3, and crafting an open, scalable, and secure digital world, we invite you to explore our career opportunities and help us build the next generation of the internet.
Ready to Apply?
To submit your application for this position, please visit Celestia Labs's official website and follow their application process.