Marketing Director
About This Role
As Marketing Director, you'll be the architect of our brand, driving ecosystem expansion by developing an engaged community and shaping how the world understands and engages with our rewards infrastructure platform. You'll lead the charge in establishing Spree as the rewards infrastructure standard within the Web3 space.
What You'll Be Doing
Develop and execute a comprehensive marketing strategy to position Spree as the premier rewards infrastructure solution in the Web3 space.
Evolve Spree's brand narrative for consistent messaging and to build trust with institutional partners and retail users.
Establish marketing KPIs and build data-driven frameworks to measure impact, iterate strategies, and demonstrate ROI.
Foster a culture of experimentation, ownership, and creative excellence.
Create data-driven strategies and feedback loops to inform product development and bolster product-market fit.
Design and execute co-marketing campaigns with Rewards Infrastructure Clients to drive Community Engagement, Total Value Locked, and End-User growth.
Represent the company as a thought leader at industry events, in media, podcasts, and other industry engagements.
Build and nurture a passionate community of advocates, developers, and users.
Own and develop our content strategy across all channels, balancing educational content, product updates, and culture-relevant messaging.
Ensure our social presence reflects both technical credibility and cultural fluency in the crypto space.
What We're Looking For
8+ years of marketing experience with at least 3 years in senior leadership.
Proven track record of building and scaling marketing functions in Web3/crypto companies.
Mastery of Web3 marketing techniques and channels including Discord, Twitter/X, Telegram, and other crypto-native platforms.
Fluency in B2B, B2B2C, and B2C marketing strategies, with the ability to craft compelling narratives for diverse audiences.
Active participant in crypto communities with an established presence and credibility.
Genuine passion for decentralized systems and the transformative potential of Web3.
Comfort with the 24/7 nature of crypto while maintaining sustainable work practices.
Data-driven approach to marketing with experience in analytics platforms, attribution modeling, and performance optimization.
Demonstrated ability to drive projects from concept through completion in a fast-paced startup environment.
Why Join Us
Be at the forefront of innovation in the intersection of loyalty programs, stablecoins, and Web3.
Drive significant impact by shaping the brand and market presence of a rapidly growing company.
Work in a fully remote environment with an immediate start.
Contribute to a thriving ecosystem where everyone wins from aggregated liquidity and the power of DeFi.
About Superlogic
Superlogic is at the forefront of the blockchain revolution, building innovative Web3 solutions that redefine how businesses operate and interact in the digital economy. Based in the vibrant tech hub of New York City, we specialize in developing robust, scalable, and secure decentralized applications (dApps), smart contracts, and blockchain infrastructure. Our mission is to empower enterprises with the transformative power of distributed ledger technology, driving efficiency, transparency, and new economic models across various industries. Our culture thrives on innovation, collaboration, and a relentless pursuit of excellence. We believe in fostering an environment where curiosity is celebrated, new ideas are encouraged, and every team member has a voice in shaping the future of Web3. Superlogic is more than just a company; it's a community of passionate individuals dedicated to pushing the boundaries of what's possible with blockchain and cryptocurrency. We value intellectual rigor, a growth mindset, and a commitment to delivering impactful solutions that truly move the needle. Joining Superlogic means becoming a key player in a dynamic, fast-paced environment where your work directly contributes to groundbreaking projects. We offer an unparalleled opportunity to work with cutting-edge technology, learn from industry leaders, and make a tangible impact on the evolving blockchain landscape. If you're a talented professional eager to contribute to the next generation of the internet and build the decentralized future, Superlogic provides the platform for you to not just grow your career, but to truly make your mark in the Web3 space. Explore our career opportunities and help us build the logic of tomorrow.
Ready to Apply?
To submit your application for this position, please visit Superlogic's official website and follow their application process.